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My First Live Post on YouMoz

So, my first post went live over the weekend on YouMoz – woohoo! It’s titled Liberating Your Data from Google Webmaster Tools – a Step-by-Step Guide, and like the title says, is a guide to installing a local server on your own machine and then running a php script to pull massive amounts of data using the GWT API. [Read more…]

Attack of the Penguin

With the roll-out of Panda 3.5, the launch of the webspam algorithm update known as Penguin, and a problem with the parked domain classifier, it’s been a difficult few weeks for many in the SEO community. Of course, this all follows on the heals of the deindexation of lots of paid blog networks and the subsequent loss of rankings incurred by many sites who had been using these services to boost their rankings. [Read more…]

Google Street View Comes to the Holy Land

Hey Everybody,

Google Street View is now available in Israel for the cities of Jerusalem, Haifa, and Tel Aviv. Here’s the video:

I remember one day when I was on my way to my previous job in the center of town in Jerusalem, and I saw the Google car (there’s gotta be a catchier name for that, right?) sitting on the curb right outside our office. As a bunch of SEOs, you start to get paranoid. Who really believes all those cameras and gadgets on top of the car are taking pictures of the streets of Jerusalem? They’re really there to spy on us sketchy Internet Marketers 🙂

Anyway, it was a pretty exciting moment for me, and I’m glad to see that Google has put these landmarks literally on the map.

As a side note, I hope to write in the near future about the SEO (or lack thereof) of Yad Vashem, the Holocaust memorial and museum here in Jerusalem (I worked there for three years on the Internet team), who is mentioned in the blog post and has partnered with Google on multiple programs in the past. Check back soon for it – should be a good one!

Learning to Be Better

Some of the greatest ideas and inspiration in regards to SEO and Internet Marketing are often found by borrowing ideas and concepts from other fields and aspects of life. I believe one of the most important traits an SEO can possess is curiosity and inquisitiveness, the drive to look at something else and say “Wow, that’s really interesting, and I can totally apply that in my field.” Why do I ramble such? Because I recently had the privilege of borrowing an amazing book from our friend, who is a doctor of Emergency Medicine. The book was written by a surgeon and completely centered on medicine. My wife, who is a voracious reader, had finished reading whatever she could get her hands on, and had borrowed the book from our friend in desperation. After she finished it in a day and a half, I decided to pick it up, and am truly thankful that I did. [Read more…]

Back to blogging!

Hi Everybody,

I know I haven’t written here in a while, for which I have no excuses, except for the fact that things have been totally crazy and I’ve been completely swamped. Suffice it to say, I will soon have more time to blog, and will be posting on a much more regular basis.

If there are any topics you’d like me to cover in particular, definetly let me know, and I’ll do my best to cover them. In the meantime, I recommend going and checking out John Cooper’s amazing post on link building, made even all the more awesome by some great collaboration with members of the community.

Next time I write, I promise to deliver more content – blame it on the lack of bread due to the Passover holiday :).