Paid Search & PPC
Paid media run like an investment portfolio, not a spend line.
What’s included
PPC consulting for Google Ads and Microsoft Ads: account audits, structure, bidding strategy and measurement that ties spend to profit.
- Independent audits of Google Ads and Microsoft Ads accounts
- Account structure, bidding and budget allocation strategy
- Conversion tracking and offline conversion imports
- Landing page and offer testing programs
- Performance Max and automation guardrails
- Agency oversight: hold your vendors to clear KPIs
Ways to engage
- Audit A fixed-scope diagnostic with prioritized recommendations.
- Roadmap A 90-day plan your team or vendors can execute.
- Advisory Ongoing senior guidance and hands-on support.
Related services
Let’s talk about your growth goals.
A short, no-pressure conversation about where you are, where you want to be, and whether we’re a fit.